The Hidden Cost of Sprout Social
Sprout Social's pricing page shows $199-499/user/month, but the real cost is much higher.
Want social listening? That's a $999/month add-on. Premium analytics? Another $200-400/month. More than 5 social profiles? $50-150 per profile. Every team member needs their own seat.
A realistic scenario: 5-person marketing team on Professional ($299/user) with social listening and premium analytics. Monthly cost: $1,495 (users) + $999 (listening) + $300 (analytics) = $2,794/month or $33,528/year.
BrandJet Pro with similar capabilities: $200/month or $2,400/year. That's a 93% savings.